Many times it happens that most of the organizations don’t focus more on development and training of call centre department. And they cut the costs which are saved for QA of call centre which is very bad Quality Assurance Call Center, because call centers are the pot of gold. 92% of customers judge an organization based on their interactions with the company’s call centre.
Therefore, most of the company’s focus more on training their call centre staff to make the best and fruitful interactions with their customers; because a good interaction will in turn increase customer retention and also increase financial status. You can therefore call, call centers as pots of gold, and it would not be a good idea to cut on costs for development and training of this section of company. Call centers also allow companies to access customer data and engage with customers. This data can be further used to provide details on how exactly customer wants to engage, and what exactly are the customers looking for in the product. Call criteria is one of the best firm involved in this business.